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March 31, 2006
Reviewer: Clark Cooper (Layton, UT USA)
This book is, without question, one of the best how-to photography books I've ever read.
You get real world walk-throughs from some of the best product and advertising photographers in the business. Each page is a meal in itself. Projects are broken down and explained in short bite size one- or two-page chunks. This is perfect for digesting each project's results and techniques and trying them out on your own. Tips include all the technical details you want, such as lighting instruments used, camera settings, lenses, distances from lights to subject to camera and more.
As a director of photography for film and video projects over the last 15 years, I was inspired by the variety of styles and methods of working presented by the various photographers in this book. I'll take many of the lessons with me onto my next project.
This book will impress you with it's elegant layout, design, instruction and last, but not least, striking images.
Every photography instructional book should be as inspiring and usable as this masterpiece. A must have for every serious photographer and student of light.
